Watch: Freemans makes fashion fun with Sophie Ellis-Bextor

Watch: Freemans makes fashion fun with Sophie Ellis-Bextor

Digital department store Freemans has signed iconic singer-songwriter, Sophie Ellis-Bextor, to be the face of its autumn/winter 2024 campaign in a bid to make fashion fun again. The new creative will sit front and centre of a renewed strategy for the retailer, with the campaign specifically designed to appeal to women over 40. Created by … Read more