Channel 4, Bupa and Purple Goat call out lack of disabled people in ads

Channel 4, Bupa and Purple Goat call out lack of disabled people in ads

Channel 4, Bupa and Purple Goat have joined forces to in a bid to give support to the accessibility legacy that it is hoped will results from the 2024 Paralympic Games in Paris. Launched ahead of tonight’s (28 August) opening ceremony, the joint initiative will encourage the advertising industry to increase the representation of disabled … Read more