HelloFresh celebrates quirky uniqueness of families in back-to-school campaign

HelloFresh celebrates quirky uniqueness of families in back-to-school campaign

Meal prep brand HelloFresh is celebrating the uniqueness of each individual family’s cooking style and choices with ‘HelloFresh, Hello Dinner’, a vibrant new ad campaign. Centred around a 30-second hero spot, the work was created by the German firm’s in-house team and will run across 13 markets internationally in the run-up to schools returning. Directed … Read more

M&S and Mother celebrate back-to-school with messy hero spot

M&S and Mother celebrate back-to-school with messy hero spot

M&S is kicking off its back-to-school campaign with an upbeat and light-hearted spot which shows the uniform withstanding a messy science experiment, a footballing accident and an over-enthusiastic home economics lesson. ‘School Happens’ is created by M&S’ agency of record Mother, which was appointed as the retailer’s creative agency of record in October last year. … Read more