People’s Postcode Lottery enlists Ellie Goulding to thank its players

People’s Postcode Lottery enlists Ellie Goulding to thank its players

The People’s Postcode Lottery has enlisted global popstar Ellie Goulding for a heart-warming new ad that thanks its players for the vital part they play in helping UK charities. Created by the lottery’s in-house team in partnership with purpose-driven GOOD agency, the clip sees Goulding perform an uplifting rendition of the classic 1960s hit ‘What … Read more

Watch: MND Association marks Coronation St storyline with brutal new TV spot

Watch: MND Association marks Coronation St storyline with brutal new TV spot

The Motor Neurone Disease (MND) Association is marking a heartbreaking Coronation St storyline with a 90-second TV ad showcasing the brutal reality of the disease. Premiering tonight (9 September), ‘The Love Inside’ – devised and created by the GOOD Agency – is the latest film in an ongoing partnership with the much-loved ITV soap. First … Read more