M&S and Mother celebrate back-to-school with messy hero spot
M&S is kicking off its back-to-school campaign with an upbeat and light-hearted spot which shows the uniform withstanding a messy science experiment, a footballing accident and an over-enthusiastic home economics lesson. ‘School Happens’ is created by M&S’ agency of record Mother, which was appointed as the retailer’s creative agency of record in October last year. … Read more